One monkey don't steal no show 2.

Once Maureen left the movies to have a baby it was very hard to find another starlet who would put out for a monkey. I mean we could have used Geraldine Page who would screw anything but even Cheeta wouldn’t touch that pig. So we were kind of stuck. We had to find a way to amuse the chimp since he was such an important part of the series. So we experiment. First we started to get him drunk because we figured if it could work with Richard Burton and Peter O’Toole it could work with a monkey. But he would just get sleepy and not be able to hit his mark. Then we tried various drugs. We borrowed some pot from Robert Mitchum but that just made him incredibly hungry so that was no good. Downers also made him sleepy. We found the thing that worked the best was opium. That would mellow him out. And it had another strange effect. It made really crave cheddar cheese. That was great because we had a hook to get us a bunch of government surplus cheese and that’s all the freakin’ monkey would do is eat cheese and smoke opium. So he was pretty mellow except that he still liked to throw his feces around. The opium made him kind of constipated and made him shit out these little yellow turds because of all the cheese. One day he was amusing himself at an appearance at the Jack Benny show by throwing his poo against the wall so it would bounce on to the food commissary table. He had so many that he made a game of it and filled up a bowl. Well there was this guy from Kraft who was the sponsor who saw this bowl of monkey turds and got all pissed off because they were only supposed to have Kraft products on the craft table. He tasted one of the pieces cheesy monkey shit and was intrigued. He sought out the source and was initially repulsed but the taste of the opium laced cheesy turds was just too good. Thus the Cheeto was born.
(One Monkey Don’t Steal No Show, The E True Hollywood Story of Cheeta)